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September, 2009 VOL. I; ISSUE 2

FIRST AND FOREMOST...

Welcome back to the second issue of I-Briefing, MSU’s International Business Department Newsletter. Since our debut back in February, we have interviewed international scholars and caught up with our in-house faculty about their on-going research relating to global business. We hope you will find these current information helpful for gaining insight on changing international business practices. We also hope that you will find the newsletter interesting and utilize it to network with our international business faculty vis–á–vis the entire school of Business Community.

The International Business Newsletter–IBriefing, is created as a source of information on ideas and events related to international business. The newsletter is targeted to a wide group of audience including students, faculty, administrators and business community in general. The objective of the newsletter is to inspire the readers to get actively engaged in understanding the challenges and opportunities of international business that is shaping and re–shaping the globalized world.




In this newsletter:
Dr. Xia–“Resource Dependence and Cross–border Constraint-Absorption: A Study of Market Entry Strategies”
Dr. Usmen – “Transfer Prices to Enhance Firm Value”




– FACULTY TALENTS
MSU’s IB department prides itself on an ethnically diverse faculty group with expertise on differentiated fields of international business. This adds to the quality and content of the academic programs offered by the department. In the second edition of our newsletter, we introduce you to two of our brilliant professors, Dr. Jun Xia and Dr. Nilufer Usmen.

A Study of Market Entry
Strategies
Transfer Prices to
Enhance Firm Value
Dr. Jun Xia
Assistant Professor, IB Dept, MSU
MSU Faculty Member since:
Fall of 2006
Education:
PhD., in Management, Texas Tech
University—Lubbock, TX
Specialization: Strategic
Management and International
Business
Prior Research:
Published papers in academic
journals such as Strategic Management
Journal, Organizational Research
Methods, and Journal of Business
Research

Dr. Nilufer Usmen
Professor, IB Dept, MSU
MSU Faculty Member since:
Fall of 1997
Education:
Ph.D. in Finance, Baruch College and
Graduate Center—CUNY
Specialization: International Finance
Prior Experience:
Associate professor of Finance at
Rutgers Graduate School of
Management
Major Research:
Relative Importance of Industry and
Country Factors in Security (co-
authored with Anthony Tessiore)
Global Finance Journal, 2005
Cross-Listing and Earnings
Management Surrounding SOX (co-
authored with DK Kim, M. Son.
Under review
C ompanies are constantly debating the use of equity or non-equity based methods for entering a foreign market. While making entry decisions, that are driven by resource constraints, companies usually review strategies that help them lessen these constraints. In other words, they choose entry modes that neutralize the uncertainties of resource dependence.

Resource shortage in home country market, Dr. Xia suggests, often drives companies to develop trade relationships with their suppliers in foreign country markets over the long-run. However, dependence in these international relationships becomes a source of power struggle between the buyer and the supplier of resources. Such struggle, by creating uncertainties, hinders performance in the home country market. Consequently, domestic companies, characterized with resource dependence, prefer to form strategic alliances in foreign markets that offer abundance of the targeted set of resources.

While mitigating resource dependence, strategic alliance with a foreign partner offers challenges for home country based organizations or companies to adapt to the unknown external environment in the foreign country market. Constraint–absorption strategies offer a solution on this front. These strategies help companies to exercise control over the external forces and turn those to their advantages. With an effective constraint–absorption strategy, companies often diminish uncertainties and boost their autonomy and freedom even in a foreign market.

In his research titled “Resource Dependence and Cross-border Constraint-Absorption: A Study of Market Entry Strategies”, Dr. Xia takes a close look at the factors that lead companies to implement constraint-absorption strategies in establishing cross-border alliances. Also, he carefully evaluates the extent of the impact that resource dependence can have on the choice of these strategies.

Most of the literature on strategic choices deals with domestic alliances. Dr. Xia’s research adds to the current literature on international business management and sheds light on purposes and methods of cross-border alliances. His research results affirm that though resource dependence can necessitate difficult entry-mode decisions, reassessment of strategies previously implemented might help identifying the appropriate constraint–absorption strategies for the foreign country market.

Dr. Xia’s article is currently in print with the Management International Review (MIR).

T ransfer prices refer to all those prices at which goods, services and capital are transferred between any two units of a multinational company. When considering the impact of transfer prices, past research has focused on determining if a company is able to increase its profits by reducing taxes or circumventing government controls as a result of manipulating transfer prices.

Dr. Usmen frames her research differently to analyze the impact of transfer prices. She elucidates that transfer prices are a “strategic tool” that can be used to increase the value of a parent company. The parent may take advantage of security price and tax differentials between two countries and enhance value by setting the transfer prices it charges to its subsidiary low or high in order to exploit these arbitrage opportunities.

Her research begins with a definition of financial arbitrage in international capital markets and how it generates the differential value of cash flows between a parent company and its affiliate in a foreign country. Transfer prices determine how much of the subsidiary’s foreign cash flow will be transferred to home country and be valued by the parent stockholders. Then, she continues to describe differential taxes in those countries and how these differences affect the differential value for the parent company.

She examines financial and tax arbitrage as two competing opportunities for companies to increase the differential value when setting transfer prices. For this purpose, she develops a model where financial and tax arbitrage are initially isolated to determine their individual impact on the differential value for the parent ; she later proceeds to explore their interactions.

When considering a scenario with two companies from two different countries, legal or non-legal factors will definitely have an effect on market preferences and values attributed by capital markets. Thus, even if a company has the ability to use financial arbitrage on its behalf, tax differentials will generate specific risk premiums for each one of the countries considered. It is under these circumstances when companies, specifically multinational corporations, need to be strategic when planning their modus operandi. They will need to sort out all external factors such as tax differentials, financial markets, and exchange rates to deliver value to their shareholders.

For that reason, Dr. Usmen suggests and concludes that multinational corporations should consider a valuation model when determining transfer prices. The results show that there is an optimum level of transfer price depending on the specific cash flows of the affiliate, exchange rate distributions and the cost structure. In addition, they need to act according to regulations in each country, and respect them, in order to avoid penalties by establishing prices that are unproven and could end up endangering instead of leveraging their value.

A very preliminary version of this research paper was presented in the 37th Annual meeting of the Decision Sciences Institute.



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– Expanding Horizons
Comenius University’s Dr. Jan Rudy Opens a Window to Eastern Ways of HR Management
A s our economy continues to dive in recession and fresh news of job losses increases insecurity in peoples’ lives, the new waves of business graduates are beginning to show serious interest in learning about alternative models of doing business and managing human resources popular elsewhere in the world.

Responding to that interest, The Center for International Business at the School of Business invited Dr. Jan Rudy, Director of MBA Programs at Comenius University in Bratislava, to offer an 8-lecture workshop series on Japanese business practices and Human Resource Management in March 2009.

Dr. Rudy’s week-long Workshop comprised of both undergraduate and graduate level discourses on Japanese corporate culture and HR management style. He not only addressed some fundamentals, but also delved into the strategies of Japanese approach to management. He noted that there is no miracle in Japan’s emergence as the second largest economy in the world. Instead it has been the outcome of some practical strategic decisions in the past. He elaborated by saying that “the Japanese know that their only resource is their educated workforce and they have used that resource quite wisely.”

He explained that while, compensation in the US is based on performance, in Japan, it is based on the combination of performance and years spent within a company. One’s seniority would be a bigger criterion for a promotion rather than performance during one fiscal year. He added by informing the students that the HR system in Japan places significant importance on the hierarchy of schools in Japan. The chances of getting a job in the best company depends on the type of school the candidate attended. In addition, instead of looking for a plethora of jobs and internships on the candidate’s resume as we would in the US, Japanese employers look for personal characteristics and flexibility. Someone who could fit in well with the company’s “vibe” and has the ability to wear different hats when need arises, would receive preference in the search process. The rationale for such preference is reflected in the practice of heavy rotation within the Japanese companies.

This of course, completely changes the career management and planning for job seekers in Japan. While switching from one job to another within the first 5 years of employment is considered a norm in the US, Japanese employers hire new graduates with a lifelong commitment for their respective companies. “In the US, people don’t have a problem leaving a company to go elsewhere,” Dr. Rudy noted. “However, in Japan, when one gets hired at his first job, he stays there for his entire working life.” Therefore, Japanese employers look for harmonization abilities in the candidate seeking to be a member of the company; someone who’s personal work ethics are similar to that of the company’s, who can simply follow company policy instead of questioning it.

This, in turn affects the Japanese working environment. Guided by the need to harmonize with the company culture and the pressure to accept and obey the company rules and policies, workers are not encouraged to develop their individual talents independent of the company guidelines. A lot of the time, one’s task highly depends on that of another. The production process is, thus, one long group project. This work place culture is rooted primarily in the ancient Japanese family system and the Confucian philosophical tradition. Everyone is dependent on everyone else to get a task done. If one person slips, the entire group takes the blame.

According to Dr. Rudy, the fact that the Japanese economy stands unharmed during the global crisis is not a coincidence. The concept of “lifetime employment” and the amalgamation of the Japanese history with current corporate practices have kept the Japanese economy afloat for years. He concludes by saying that “the Japanese corporate culture is a mix of the past, present and future decisions. It has brought about efficiency and never compromised on quality”. Dr. Rudy firmly believes that “Western scholars should study it.”

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— THE EDITORS

T his newsletter has been conceptualized and designed entirely by the Graduate Assistants of the International Business Department.

We, the editors, plan to bring to the readers contemporary events and ideas that are interesting in terms of relevance to the International Business world.

Comments and suggestions from the readers are appreciated.

Graduate Assistants: Disha Harjani and Pamela Perez-Palacio

— FEEDBACK

We enjoy your comments, feel free to leave feedback at ibriefing@mail.montclair.edu

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